Rizza is a Filipino creative director and designer. From branding an entire country to putting side streets in augmented reality, Rizza has created work that's pretty hard to miss.
Inspired by the things she loves—pop culture, toys, even zombies—her work for brands like Pepsi, FedEx, It's More Fun in the Philippines, Jollibee and Meta has not only been recognized locally and internationally but has also become part of the everyday lives of so many people.
Starting out her career as a designer, Rizza joined BBDO Guerrero as an art director, rising through the ranks to become Head of Design. After moving to Publicis JimenezBasic, she dipped her toes into edtech at Edukasyon.ph. All these experiences fed into her role at Elesi Studios, where she and her team created works that shaped culture.
In 2023, Rizza was named as one of Campaign Asia Pacific's Women To Watch, in recognition of her work and her brand of leadership, of "leading with care.”
After 17 years in the industry, Rizza decided to take on a new venture, to build her own creative lab called Sgt. Pepper. Her goal is to develop works that help make the world a kinder place.
Outside the office, Rizza can usually be seen collecting sneakers, Lego sets, and DeLorean time machines. She had a cat named Jude, named for one of her favorite Beatles songs, so whenever he did something naughty, she’d call him out with, “Hey Jude!”